What Is Product-Market Fit and How Do You Measure It?

Product-market fit is when a startup's product satisfies strong market demand. The most important milestone in a startup's life. GitDealFlow's engineering momentum data provides the objective signal layer.

Frequently Asked Questions

How do you measure PMF?

Sean Ellis Test: >40% 'very disappointed' if product disappeared. Other signals: organic growth, NDR >120%, low churn, and rising engineering velocity (GitDealFlow detects PMF via sustained commit velocity).

How long does it take to find PMF?

Most successful startups find PMF in 12-24 months. Some take longer. GitDealFlow's data shows teams that find PMF faster typically had higher engineering velocity from day one.

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