How to Evaluate a Pitch Deck: 10-Point Framework

The 10-Point Framework

1. Problem — Is this a real problem people will pay to solve? 'Nice to have' ideas don't make venture returns.

2. Solution — Does the solution actually solve the problem in a unique way? GitDealFlow checks: is the team building something defensible?

3. Market Size — Is the TAM $1B+? Bottom-up: how many customers × price?

4. Product — Is there a working product or compelling prototype? Screenshots > wireframes.

5. Traction — Revenue, users, engineering velocity (GitDealFlow), or partnerships. Show growth rate, not just absolute numbers.

6. Business Model — How does the startup make money? Unit economics matter more than revenue (LTV/CAC, payback period).

7. Competition — Honest competitive landscape. No 'no competition' claims.

8. Team — Why are these founders the best team? Domain expertise + execution track record.

9. Financials — 3-5 year projections with clear assumptions. GitDealFlow can validate if the engineering team is on track.

10. Ask — How much are they raising and what will they spend it on?

Frequently Asked Questions

What makes a great pitch deck?

Clear problem, compelling solution, massive market, real traction, and a world-class team. GitDealFlow's engineering data validates the traction claim.

How many slides should a deck have?

10-15 slides. Pitch decks should be 10-15 minutes. Long decks signal unclear thinking.

Should I read the full deck or listen to the founder?

Both. The deck tells you what they want you to know. The founder tells you what they believe. GitDealFlow's data tells you what's actually happening.

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