What the Calculator Calculates
CAC = total sales & marketing spend / new customers acquired. LTV = ARPU / churn rate. LTV/CAC ratio = fundamental SaaS health metric.
GitDealFlow's engineering velocity correlates with product quality, which drives retention and LTV.
Frequently Asked Questions
What's a healthy LTV/CAC ratio?
3x minimum, 5x+ excellent. Below 3x means you're spending too much to acquire customers.